Privacy Policy

Last updated: 26 July 2025

This Privacy Notice explains how Elixir Fitness collects, uses, stores, and protects your personal data. We are committed to safeguarding your privacy and ensuring that your personal information is handled responsibly and transparently.

1. Who we are

Elixir Fitness is the data controller for the personal data you provide to us. If you have any questions about this notice or how we use your data, please contact us at:
alex@elixirfitness.co.uk

2. What personal information do we collect?

We may collect and process the following personal data:

• Name and contact details
• Emergency contact information (e.g. next of kin)
• Relevant health information for safe participation
• Feedback or testimonials
• Marketing preferences (if you opt in)

3. Why do we collect and use your personal data?

We collect your personal data to:

• Deliver fitness classes and ensure safety
• Communicate about bookings and updates
• Help you monitor progress towards fitness goals
• Send marketing communications (only with your consent)

We process your data based on the following legal bases under the UK GDPR:

• Contract: to provide the services you request
• Consent: for marketing and health-related data
• Legitimate interest: to improve our services and receive feedback

4. How do we store and protect your data?

Your data is stored securely using:

• Locked cabinets for paper records
• Password-protected digital systems
• Restricted access by authorised staff only

5. Who do we share your data with?

We do not share your data with any third parties. Your personal information remains confidential and is only used for the purposes outlined in this notice.

6. How long do we keep your data?

We retain your data for as long as you are actively engaged in Elixir sessions. If you leave, we keep your data for up to 12 months unless otherwise required by law. You may also request earlier deletion (see section 7).

7. Your rights under the UK GDPR

You have the right to:

• Access your personal data
• Request correction or erasure
• Object to or restrict certain uses
• Request data portability

To exercise any of these rights, contact alex@elixirfitness.co.uk.

If you are not satisfied with our handling of your data, you have the right to contact the UK Information Commissioner’s Office (ICO):
www.ico.org.uk | Helpline: 0303 123 1113

8. Updates to this notice

This privacy notice is reviewed regularly and updated as required. The most recent version will always be made available upon request.